Going into this project I had a flood of ideas. Usually, I like to make sure there are 3 to choose from. Then, we can refine the final design. With this client, I showed a couple more and had variations. Ultimately, John chose “Option 5” with the colors and all.
ClientGeorgia Ballistics
SkillsLogo and Identity
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Georgia Ballistics LLC
Duluth, GA
I got a call from John in 2021. He was excited to be starting a hobby store in Duluth, GA. His original name for the business wasn’t working out for a URL so we brainstormed a new name that could be registered with its own URL.
Georgia Ballistics LLC was born and I got to work on the identity. John said he wanted the shape of the state and for the message to be clear. The message: “This is a shop for professionals who want to protect themselves and their families. This is a shop for enthusiasts.”